Automotive Fleet, December 2020
nected vehicles now that all our vehicles have modems in them AF WHERE WILL YOU HOUSE ALL THE DATA BEING GENERATED BY YOUR VEHICLES CANNIS Ford has its Transportation Mobility Cloud that we developed to allow us to integrate with other clouds As city solutions are more and more connected you will be able to link between cities different services third parties and the cloud with safety and security across that network with a firewall straight into the vehicle That connectivity is key because it enables those integrations with customers and their businesses We monetize it when theres consent Others can monetize services through a third party at the customers selection If they have something that they want to get data through a third party and its an authorized third party from us then we make that data available to that third party at the customers choice AF ONE OF THE TOPICS YOU BROUGHT UP THATS INTRIGUING IS HOW YOU SEE THIS AS OFFERING MORE OPPORTUNITY FOR THE PARTS BUSINESS HOW DO YOU SEE IT STIMULATING YOUR PART BUSINESS CANNIS The focus is both internal combustion and battery electric there will be the same team for those two pillars In the electrification world the internal combustion part is going to be there a long time especially with 12 years being the average age of a vehicle on the road these days With internal combustion you have things like the over the air updates or prognostics Sending out the same service maintenance schedule to everybody doesnt make sense if youre driving five times the number of miles than the other guy We can optimize those schedules for particular use cases If youre working in the oil fields of Alberta thats something different than on road use doing local plumbing in the neighborhood Theres a lot of those cases where we can see opportunities to optimize the business for the customer and link up that support with a real focus on uptime We are going to be super focused on uptime putting the resources behind it and if weve got the parts and service capacity linked up to you so you dont have that dreaded downtime especially unscheduled downtime then we can really get more business If we can offer a simple footprint with those connected digital capabilities to make your life easier we will get more business AF WHATS YOUR LONG TERM VISION WHERE DO YOU SEE THE FLEET BUSINESS BEING IN 2030 CANNIS If a business goes to Ford with an end to end approach theyre going to have an asset that allows their business to run better Ford will be a strategic asset for their companies Businesses never thought about their vehicles as providing a way to learn about their overall business But todays vehicles are sensors on wheels that can provide insight into customers operations that they never had before In 10 years companies will be operating much cleaner fleets Were investing in it We believe the climate science absolutely and were going to make it work for our customers We want to be the leader This is why some of us who are currently in the internal combustion business have signed on with California to make that happen Were all in The same is true with digital connectivity When you look at the cameras and driverassisted technologies how do we improve integrations You currently have the modems and cameras but how do you make the unit work as one Youre going to see a lot more of that It will improve employee safety and the safety of everybody around the vehicle which of course ultimately helps increase uptime AF INTERVIEW As the capabilities of the batteries and tool sets have improved and without having the battery size compromising package cargo space or engine bay space we can give the space that the customer wanted in both the passenger and commercial vehicles without subtracting from the job to get done said Ted Cannis general manager Commercial Vehicles for the U S and Canada for Ford Motor Co We want to build beyond our strong base of vehicles and move into the entire ecosystem of services We would like to provide businesses with endto end services said Ted Cannis general manager Commercial Vehicles for the U S and Canada for Ford Motor Co AUTOMOTIVE FLEET I DECEMBER 2020 24
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